Getting the message across

On Face to Face tonight, John Banks presented his answer to the problem of reviving the National Party: all they have to do is enunciate their policies clearly to the public. Make it clear what the party stands for, and say it in small words so we idiots can understand.

This solution is commonly espoused by soul-searching National supporters. There's just one problem though: the public knows perfectly well what National stands for - we suffered through it for nine years, after all - and its the main reason for disliking them. Offering more of the same isn't going to make it any more palatable.

You'd have thought that two resounding election defeats would have got the message across, but no. You just have to shout louder, and eventually everyone will come around...