National's refusal to protect the critically endangered Maui's Dolphin has been making international headlines. And now its drawn the inevitable response: a call for a boycott from a German environmental group:
A German conservation group is calling for a boycott of New Zealand seafood over our Government's heavily-criticised protection plan for Maui's dolphins.
NABU International says it will challenge what it believes is an inadequate approach to saving the critically endangered cetaceans in the High Court.
It's also urging the world not to buy New Zealand seafood.
This is what happens if the government deliberately undermines our "100% Pure" image: those industries who rely on it suffer.