Phil Goff's excuse for his latest round of poor polling? "People aren't focused on the issues". But before Labour hacks engage in another round of "blame the voters", I think we should ask: whose fault is that?
To point out the obvious, getting people to care about "the issues" so that they are energised and mobilised to vote is a core task of a political party. If people aren't focused on Labour's chosen issues, then that tells us that the Labour Party is doing a piss-poor job. Either they've chosen their issues badly, or they're communicating them poorly (and in particular, worse than the government). But either way, it is not the voters who are at fault, but the party. And blaming the voters for the party's failure just adds to the perception that Labour is arrogant.
As for what they can do about it, I think the answer is pretty clear: Labour needs to own its own shit. Stop making excuses, accept responsibility for failure, and lift their game. And if they don't, and a bunch of them are out of work come November 27, then they have no-one to blame but themselves.
